Brand Corporate Identity - Task 2

7.4.2023 - 12.5.2023 / Week 1 - Week 7

Lee Yan Xu / 0347696 / Bachelor of Design (Hons) in Creative Media

Brand Corporate Identity

Task 2

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Instruction

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Progression

Fig 1, Logo Mind Map

Fig 2, Business Mind Map

Fig 3, First attempt

Fig 4, First attempt

Fig 5, Second attempt

Fig 6, Third attempt

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Final Submission

Fig 7, 28 logos research

Fig 8, Final BadRaCock PDF slides

Fig 9, Final BadRaCock GIF

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Feedback

First attempt - I Drew too many things which are not related to my brand and business but still have some that can be used so just continue with those that can be used.

Second attempt - Almost the same as the first attend but it looks better than the first time, also continues with those that can be used.

Third attempt - This time looks better again and one of them is nice but have to consider more because I have to the customer or stranger know my brand by just looking at it instead of letting them know what my logo means after explaining the logo.

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Reflection

After these attempts at designing my logo, I really think that creating a logo is not a really easy thing to do especially just drawing what we want instead of understanding what our target first only then designing our own logo. Other than that, I also know that graphic design must also have at least average hand drawing skills but not only know how to use Adobe Illustrator. I will try to learn more hand-drawing skills so that I can design other things more easily.